The Reducepters
At first sight they might look very unlike, the Reducepters. Man and woman, in different shapes and sizes. But if you look a bit closer, you’ll notice they have a lot in common: A good sense of humor, their efforts and hard work, but most of all, their desire to put an end to chronic pain once and for all. And in doing this, they always consider the patients’ perspective. The best news? Our Reducept team is continuously involving more such Reducepters and expanding to a larger scale everytime you check. So we’re sure you will run into one of them soon enough. You are welcome to scroll down, if you can’t wait!
Meet the team
Margryt loves art. She has a broad definition of art. Making knowledge available in a creative way is an art of its own, especially when it helps others. People and behavior inspire her in her main design goal: making treatments accessible to everyone.
Louis is a GZ-Psychologist with a great passion for gaming. For him, a game training that offers therapy is the most valuable thing you can develop: especially for pain complaints, which are on the interesting intersection of body and mind. His aim is to make himself dispensable as a therapist.
With years of experience in game development and full-stack web development, Meint is the technical know-it-all of Reducept. With healthy Frisian pride and sobriety, he translates technical details into broader goals for the well-being of the patients.
Niels loves numbers and online marketing. From Flowhub he combines the customer data and the creativity of the team in a marketing strategy that helps customers to make the best choice in reducing their pain.
Peter founded SPIL games in 2001 and became one of the world's largest game publishers. According to Peter, making the world a better place starts with yourself, which is why he invests in startups that share the same attitude.
Improving the health of people with chronic pain touches Elisa personally. As a generalist and specialist she works with projects and campaigns that focus on both branding and performance. In this way she helps patients to take matters into their own hands in order to change their situation.
Since his introduction to Google glass in 2013, Professor Harry van Goor has led various innovation projects with great passion. Disruptive digital solutions are his favourite. His dream is to create a Virtual Health Centre, where vulnerable individuals and groups in society have easy access to and well-being is promoted. As an advisor, Harry contributes to combating and preventing chronic pain with simple, smart and accessible virtual technologies.
Anton's been there since FFF time. As an accountant he helped Louis and Margryt in the initial phase of Reducept. He is now the excel magician, sparring partner for management and investors when it comes to the finances within Reducept.
Gerben-Jelle kan is the creative helper. With skills in design, illustration and concept development, he works towards his goal: helping people to bring their ideas to life. According to GJ, working with visuals makes everything (at least) 10 times more fun! Together with Chris van Zanden, he works on the visual and conceptual challenges of Reducept from 'Visual Translators'.
Sjouke listens to the experiences of everyone involved with Reducept. He derives pleasure from helping and advising people - from friends to support or sales. Want to tell your story? At Reducept he is there for you.
It can always be faster, more precise and more powerful. Marketing at Reducept is like on the skating rink. The structure that Gijs uses to provide the Reducept community with valuable content on social media is combined with his passion for top-class sport.
Chris is the graphic designer who wants to use his talent meaningfully. He does this by visualizing unique stories, ideas or problems that help people grow. Chris himself develops where the new things take place. Like at Reducept. His strength lies in the uncertainty of the unknown. From 'Visual Translators' he works with Gerben-Jelle Kazemier to solve the visual and conceptual challenges of Reducept.
Natalia is a portrait and art photographer from Moscow and worked for Microsoft MSN as a PR and Channel Manager. She likes to learn by practicing and trying out new things. This fits in perfectly with Reducept. Her background in online media, her focus on details and her entrepreneurial spirit come to the right place in the marketing and sales team.
Jiasi has a strategic view on business development and a great interest in healthcare. She loves working with different disciplines and is action oriented. With her modern vision, she seeks partnerships with clients who want to help chronic pain patients to reduce their pain.
Mahir, at 19 years of age, is the youngest, most detailed and goal-oriented team member. He has lived in Lisbon, Dubai, California and Groningen and finds it easy to work with different disciplines. As web developer Mahir takes care of the website, the CRM system and the company metrics.
Heleen builds the recognizable and coherent style of the Reducept website. User friendly and easy for everyone. With an eye for detail and focus, Heleen ensures that a beautiful layout is tailored to the user every time.
Benno has the gift of sinking his teeth into data and not letting go until the question is answered. His analytical skills, combined with his great interest in pain relief, enable him to find answers that continuously improve the product.
Marlies has a broad and successful experience in business. Because of her interest in the relation between body and mind, she immersed herself in yoga and mindfulness. With her investments in health, technology, innovation and sustainability, she combines the best of her interests.
Charley is a classically trained pianist and started composing music when she was 8 years old. She studied Composition for the Media at HKU, Music and Technology, Jazz Piano at the Conservatory in Utrecht and completed a traineeship with Game and Film composer Jeff Rona in Los Angeles. Over the years Charley became inspired to experiment with sounds design, synthesizers, live recorded instruments and voice. These are some of the elements she used to create the Reducept soundtrack in which she adds interesting sounds to a yet peaceful atmosphere.
Derek played his first digital games on a Philips MSX1 VG-8020 and believes that there is more to experience and learn in a game than just entertainment. He is the founder of the master's programs Digital Innovation in Healthcare and Serious Gaming, in which the importance of good design is paramount. In his thesis 'Design for Transfer', he links neglected educational theories, values from health and design to the desire to challenge the serious gaming oxymoron. His concept of metaphorical recontextualization is a core component of Reducept.